Principal Simon Paca sets the firm standard for elegant and rational design solutions. His work is the result of a client focused design process that consistently delivers visually stunning resolutions to image critical challenges. He is highly skilled at master planning and business processes.
Mr. Paca excels in graphic communication. He is able to nimbly combine the most advanced and precise 3D computer modeling with loose and schematic free-hand drawing to clearly present full and complete design ideas. As a firm leader in our structured design process, he constantly pursues the critical need for balancing the designer’s vision with the appropriate presentation techniques. He is an effective communicator and often shares the latest technologies with the rest of the firm.