— Change the model to change the perception —
A changing market for this classic late mid-century office building triggered a need for a fresh look. Even a spectacular location with phenomenal views could not change the way potential tenants saw this “lawyer’s” building. Ownership wanted to change the way they show the space to change the way people think about the space. This open-activity spec suite clearly demonstrates the flexible utility of this prime property.
Chicago Design Network works constantly and directly with the building management and brokers of 70 West Madison in order to maintain the building’s market position. Recognizing the importance of attracting a younger, more diverse mix of tenants, the firm regularly refreshes the building’s amenities.
Services: Architecture, Interior Design, Furniture Assistance, Office Planning